
“This is a conscious shutdown of our economy, trading jobs for saving hundreds of thousands of lives. It’s almost inconceivable that you can have the same business model today as you did 30-days ago.”
– Steve Blank
Steve Blank is recognised for developing the customer development method that launched the lean startup movement, a methodology which recognised that startups are not smaller versions of large companies, but require their own set of processes and tools to be successful. During this time insights from Steve are assisting businesses to pivot using foundational tools.
COVID19 WEBINAR SERIES
In just a few very short weeks, society has already undergone a major overhaul in the way people live and work, in turn dictating how businesses can operate. It’s truly impressive how adaptable man-kind can be when it needs to.
That’s not to say this new world will be better or worse. JUST DIFFERENT. With many isolation-induced behaviours becoming ingrained habits that usher in a whole new set of societal norms. During this period of flux, some businesses will thrive in this change and reach accelerated success, while others will struggle to find their footing in all of the chaos.
No matter what. We are all in store for a period of rapid learning, marked by plenty of ups and downs and economic uncertainty.
This webinar series is introducing the "LOW TOUCH ECONOMY" concept to enable businesses to RE-IMAGINE themselves and test the relevance of new business models, practises and products against "THE OTHERSIDE" of this virus.
The biggest comfort amongst this crisis is we are not alone. The Low touch economy tools have been developed globally socialised and are being updated in real-time forming a pathway for all businesses.
The Fifth Element (Facilitating the webinars) - Plays a role in several national and global organisations that have cobbled together rationals, tools and theories for economic recovery. These open-source tools developed by these organisations will be used throughout the webinars. Enabling local Central Coast businesses access to cutting edge business recovery solutions.
WEBINAR: RE-IMAGINE YOUR BUSINESS - AGAINST THE "LOW TOUCH ECONOMY"
COVID19 has and will continue to disrupt how we eat, work, shop, exercise, manage our health, socialise and spend our free time - at an unprecedented rate of change. This webinar series is designed to asses the impact on your business, understand the impact of the social changes to business and develop begin to develop strategic approach for business recovery.
STEP 1
ASSESS THE IMPACT:
Initial assessment by industry
Second assessment by your business product mix
STEP 2
DEFINE A STRATEGY :
Scenario planning of recovery against three potential economic rebound scenarios
V= 6 months rebound
U = 1.5 years recovery
L = 3 year impact and recovery
STEP 3
MOVE FROM OFFENSE TO DEFENSE:
Identify the tactics to manoeuvre towards a responsive action plan.
Begin to define how to gain traction and direction.
STEP 4
MAKE IT HAPPEN:
Select from three further specialised subgroup webinars, designed to work in more depth around specific areas of recovery, delivering the how to just get in and do it.
10 potential shifts
driven by human behaviour changes due to COVID-19 restrictions
How it works
WEBINAR - Using virtual workspace, individual secure user portals and collaboration tools such as mural, viima and hosted by Zoom virtual workspaces we will navigate through real business issues to assess the now and longer-term impact beyond the current pandemic and help understand how to put that in context for their business.
We will discuss expected behavioural shifts, and which innovation opportunities these changes may bring, as well as the base case economic scenarios and strategies for business to adopt.

INNOVATION DNA
Discovering which strategic goals really matter for your organization.

FUTURE SCAN
150+ predictions and future trends to use in your brainstorms and ideation sessions.

INNOVATION PIPELINE
Shift gears between the different phases of the innovation pipeline effectively.

INNOVATION MATRIX
A complete overview of innovation programs: you define the benefits you expect from your innovation strategy, the innovation matrix will show you the most suitable program to activate.

CUSTOMER JOURNEY MAP
Possibly the most famous design thinking tool, a customer journey map allows you to reconsider the interaction with your products or services from the customer’s perspective.
Sponsored by:
Presented by:



CONTACT US
ACKNOWLEDGEMENTS
The Low Touch Economy business reimagination workshops/webinars have been designed and delivered by The Fifth Element, using global open source tools from some of the worlds thought leaders.
Open source tools used by The Fifth Element include, Harvard Business School (JTBD), Australian Innovation, Stratagizer, Stratagen, IdeoU, Board of Innovation, Trend Hunter and British Innovation Council.
The Fifth Element
AD: 1/26 Tathra Street, West Gosford NSW 2250